Strive
05/05
Overview
Strive is an asset management and investment firm. Their claim to fame is that they will always put their clients first and that their sole obligation is to the financial interests of their clients and that they will always prioritize the shareholder over other stakeholders.
Strive had 2 main goals. One was to convey something different from their competitors, which was innovation and technology but in the financial space. The other was to make it easier for the user to get through their content, as there was a LOT of it and it was important to keep it in.
Problem Statement
Lead UX/UI Designer
Art Direction
My Role
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